Category: Enterprise

The Ethics of AI in Personal Data Usage: Consent, Privacy, and Trust

Posted on by galaxy-admin

In the dynamic world of Artificial Intelligence (AI), the ethical management of personal data stands as a critical issue for leaders in the tech industry. As AI continues to revolutionize business operations and decision-making processes, CEOs, CTOs, and business owners must grapple with the ethical implications surrounding consent, privacy, and trust. This article delves deeper into these aspects, offering a nuanced understanding and practical insights for ethical AI implementation.

The Imperative of Informed Consent

Informed consent is foundational in ethical AI. It’s not merely a legal requirement but a demonstration of respect for user autonomy. In an AI context, consent goes beyond the mere collection of data; it encompasses understanding how the data will be used, processed, and for what purposes.

Consider Spotify’s approach to user data. The company’s AI-driven recommendations are based on explicit user consent, ensuring transparency and user control over their data. This approach not only adheres to ethical standards but also boosts user engagement by providing personalized experiences.

A survey in 2021 indicated that companies requesting data consent saw a 72% positive response from consumers, highlighting the impact of consent on customer trust and loyalty.

The issue of consent seamlessly leads to the broader and equally critical matter of privacy, a cornerstone in the ethical use of AI.

Navigating Privacy in the AI Era: The Balance Between Use and Abuse

Privacy in AI isn’t just about protecting data from unauthorized access; it’s about using data responsibly. In an age where data is a valuable asset, ensuring its ethical use is paramount for maintaining consumer trust and regulatory compliance.

The Facebook-Cambridge Analytica scandal is a stark example of privacy violation. The unethical use of data for political profiling not only led to a breach of trust but also ignited a global conversation on privacy norms in AI applications.

Post-scandal, Facebook experienced an 8% trust deficit among its users, a significant figure that highlights the tangible impact of privacy breaches on a company’s reputation.

Transparency in AI operations is the next logical step in building and maintaining user trust, a crucial aspect that underpins the ethical use of AI.

Fostering Trust Through Transparency

Transparency is about shedding light on AI processes and decisions. It involves clear communication about how AI systems work, the data they use, and the rationale behind AI-driven decisions.

IBM’s commitment to AI ethics, exemplified by their AI Ethics Board, showcases the importance of transparency. This approach not only adheres to ethical standards but also enhances trust among users and stakeholders.

A 2022 report revealed that companies with transparent AI policies have witnessed a 15% increase in consumer trust, underscoring the importance of transparency in AI.

Each industry faces unique challenges in implementing AI ethically. Understanding these challenges is key to developing tailored ethical AI strategies.

Ethical AI Applications Across Industries

  • Healthcare: AI in healthcare offers tremendous benefits in diagnostics and treatment planning. However, concerns about patient data privacy and algorithmic biases in treatment recommendations are paramount. A 2022 study indicated that 37% of healthcare AI systems exhibited bias, necessitating strict ethical controls.
  • Finance: In finance, AI is used in credit scoring and fraud detection. The key ethical challenge is to ensure algorithms do not reinforce existing societal biases. Proactive auditing of these systems has shown a reduction in biases by up to 40%, enhancing fairness in financial decisions.
  • Retail: The retail sector uses AI for personalized marketing and inventory management. Ethical considerations here include customer data privacy and the potential for manipulative marketing tactics. Ensuring transparency in how customer data is used is essential for ethical retail AI practices.
  • Automotive: In the automotive industry, AI is integral to the development of autonomous vehicles. Ethical concerns revolve around safety, decision-making in critical situations, and data privacy regarding user location and habits. The industry must address these issues to gain public trust and acceptance.
  • Education: AI in education is used for personalized learning and assessment. Ethical challenges include ensuring data privacy of students, avoiding biases in educational content, and maintaining the human element in learning. It’s crucial to balance technological advantages with ethical teaching practices.
  • Manufacturing: AI-driven automation in manufacturing improves efficiency but raises ethical concerns about workforce displacement and safety. Companies must consider the societal impact of automation and invest in reskilling programs for affected employees.
  • Entertainment: In entertainment, AI is used for content recommendation and creation. Ethical issues include respecting intellectual property rights and avoiding the creation of echo chambers through biased content recommendations.
  • Agriculture: AI in agriculture helps in optimizing crop yields and monitoring soil health. Ethical considerations include ensuring that AI technologies are accessible to small-scale farmers and that data collected is used responsibly without exploiting the farmers.

With these industry insights in mind, we can chart a strategic course for implementing ethical AI across various business domains.

Strategic Roadmap for Ethical AI Implementation

  • Regular AI Audits: Routine audits help identify and rectify biases in AI algorithms, enhancing accuracy and fairness. Studies suggest that such audits can reduce errors and biases by up to 25%.
  • Ethics Committees: Around 30% of tech companies now have AI ethics committees, reflecting a growing trend towards ethical oversight in AI development.
  • Employee Training: Continuous training in AI ethics leads to better decision-making among employees. Organizations that invest in such training have seen an improvement of 18% in ethical decision-making.

To navigate the complex landscape of AI ethics, businesses must adopt a multifaceted approach. This involves not just adhering to legal standards but also fostering a culture of ethical awareness and responsibility.

Recommendations for Ensuring Ethical AI: Building a Responsible AI Culture

  • Develop Comprehensive Ethical Guidelines: Create detailed guidelines that cover all aspects of AI use, from data collection to decision-making processes.
  • Foster a Culture of Ethical Awareness: Encourage open discussions about AI ethics within the organization. This includes regular training sessions and workshops for employees.
  • Engage with External Stakeholders: Collaborate with regulators, industry experts, and the public to stay informed about evolving ethical standards in AI.
  • Implement User-Centric Design: Ensure that AI solutions are designed with the end-user in mind, prioritizing their needs, rights, and privacy.

Conclusion

The journey towards ethical AI is ongoing and complex. By embracing a holistic approach that prioritizes informed consent, robust privacy measures, transparency, and continuous ethical education, businesses can effectively navigate this terrain. Such practices not only ensure compliance but also build a foundation of trust and integrity, essential

How Much Should You Invest In Monthly Website Maintenance?

Posted on by galaxy-admin
website maintenance services

Are you compromising on quality to reduce website maintenance costs? Or perhaps you’re overspending on maintenance and wondering if there’s a way to cut it down? Well, we’ve got news for you – there’s a sweet spot in website maintenance, and it’s all about finding the balance between cost and quality.

But how much should you be investing in monthly maintenance to strike that perfect balance? 

On average, businesses should aim to invest at least 5-10% of their website development budget into monthly maintenance, which results in improving your search engine rankings by up to 30%.

So, if you’re wondering how to optimize your website maintenance without compromising on quality or overspending on website maintenance services, we’ve got you covered. Let’s find that sweet spot together and keep your website running smoothly for years to come.

How To Calculate The Cost Of Website Maintenance?

Let’s say you run an e-commerce store using the Shopify platform, and you need to maintain the website on a monthly basis. Let’s take a sample metrics to understand the cost better

Factors affecting maintenance cost for e-commerce website: 

  • No. of hours required 
  • Platform expenses
  • Cost of domain expertise

Let’s take an example to understand the cost calculation with the help of some assumed data.

Average maintenance time required in a month: 9 to 12 hours

Minimum Expense: Maintenance Cost for 9 hours per month

Maintenance time per month (T) = 9 hours

Hourly rate for maintenance (R) = $100 per hour

Domain expertise cost = D

Platform expenses = P

The domain expertise cost can be calculated as:

D = T x R

D = 9 x $100

D = $900 per month

Then, the total monthly website maintenance cost can be calculated as:

Total cost = Domain expertise cost + Platform expenses


Assuming the monthly platform cost is $229

Total cost = D + P


Total cost = $900 + $229

Total monthly website maintenance cost  = $1129

——————————————————————————————————————–

Maximum Expense: Maintenance Cost for 12 hours per month

Maintenance time per month (T) = 12 hours

Hourly rate for maintenance (R) = $100 per hour

Domain expertise cost = D

Platform expenses = P

The domain expertise cost can be calculated as:

D = T x R

D = 12 x $100

D = $1200 per month

Then, the total monthly website maintenance cost can be calculated as:

Total cost = Domain expertise cost + Platform expenses


Assuming the monthly platform cost is $229

Total cost = D + P


Total cost = $1200 + $229

Total monthly website maintenance cost  = $1429

Based on the above calculations, we can conclude that the minimum maintenance cost per month would be $1129 and the maximum would be $1429. If you are paying more, then you need to look into resource and task allocation in addition to checking the technology integration for your website.


If you are paying less than the minimum limit, then you should at least consider looking into the details of the maintenance activities and the overall website performance to rule out the possibility of ignored issues.

Factors That Affect the Cost of Website Maintenance

People commonly associate website maintenance costs to be solely attributed to the number of hours required to get the work done. However, there are other factors like the complexity of the issue, the technical expertise required, the priority of the task, etc. It is recommended to take all applicable factors into consideration when calculating or understanding the maintenance cost for your website.

  • Frequency Of Maintenance Issues

The frequency of maintenance issues can have a significant impact on the cost of website maintenance. 

A report by GoDaddy found that small business owners spend an average of 5 hours per month on website maintenance, but this can vary depending on the complexity of the website and the frequency of updates required. 

For instance, a website that requires daily updates and monitoring will have a higher maintenance cost than a website that only needs updates once a month.

  • Extent of Manual Effort Required

The amount of manual effort required for maintenance tasks can also impact the cost of website maintenance. 

A study by HubSpot found that small business owners spend an average of 2-5 hours per week on website updates, which can include tasks such as creating new pages, updating content, and testing website functionality. 

Websites that require more extensive manual effort, such as custom coding or design changes, will have a higher maintenance cost.

  • Technology Relevance

Outdated technology can also impact the cost of website maintenance. A survey by W3Techs found that only 2.5% of websites still use Flash technology, which is no longer supported by major web browsers. 

Websites that use outdated technology may require additional maintenance to remain compatible with newer web browsers, which can increase the maintenance cost.

  • High Maintenance Requirement for The Platform

Websites with high maintenance requirements may also have limitations due to their current technology. 

For example, a website with complex integrations or customizations may require more maintenance, which can be costly. In some cases, it may be more cost-effective to invest in newer technology that is easier to maintain in the long run.

website maintenance services

Recommended Strategies By Experience Website Developers For Reducing Website Maintenance Cost

Yes, it is possible to reduce website maintenance costs by assessing the efficiency of current maintenance practices and exploring technological upgrades. By optimizing current website maintenance services and adopting new technologies, businesses can improve the effectiveness of their maintenance efforts while reducing costs.

Maximizing Efficiency

One way to reduce website maintenance costs is to ensure that maintenance tasks are being performed efficiently. 

  1. Regularly Update Website Software

Keeping website software up to date is crucial for maintaining website security and performance. 

By regularly updating website software, businesses can reduce the risk of security breaches and minimize the need for manual maintenance tasks. For example, updating to the latest version of WordPress or a website theme can provide bug fixes, security updates, and improved performance.

  1. Outsource Website Maintenance 

Outsourcing website maintenance services to a third-party provider can be a cost-effective solution for small businesses that don’t have the resources to hire in-house staff. 

According to a survey by Clutch, the average cost of outsourced website maintenance is $100-$149 per hour. Outsourcing can provide access to specialized expertise and resources without the need to hire new staff or purchase new tools.

Technology Upgrades

Another way to reduce website maintenance costs is to explore technological upgrades as newer technologies may also offer additional features and functionalities that can help reduce the need for manual maintenance tasks.

  1. Adopt automation Tools

Investing in automation tools can help reduce the time and effort required for routine maintenance tasks. 

For example, tools like Jetpack, UpdraftPlus, and WP-Optimize can automate tasks like backups, updates, and optimization, which can significantly reduce manual effort and lower costs.

  1. Use A Reliable Hosting Provider

Choosing a reliable hosting provider can help reduce maintenance costs and prevent unexpected downtime. 

According to a study by the Hosting Tribunal, 1 hour of downtime can cost businesses anywhere from $10,000 to $1 million, depending on the size of the company and the industry. By choosing a reliable hosting provider, businesses can minimize the risk of downtime and reduce associated costs.

By implementing these cost-saving measures, businesses can improve their website performance and functionality while freeing up resources to focus on other aspects of their business.

Achieve Higher Conversion Rate, User Retention, & Performance with Professional Website Maintenance Services

It can be a daunting task for businesses to manage maintenance needs in-house, and outsourcing to the wrong provider can result in higher costs and lower-quality services. 

By partnering with a trusted and experienced website maintenance service provider like Galaxy Weblinks, you can ensure that your website is always optimized for performance, security, and functionality. 

Our team ensures on-time resolution of issues with proactive audits to prevent minor problems from becoming major obstacles. We have also advised our clients on the best technology to reduce maintenance requirements and also scale their businesses sustainably.
Get an in-depth website audit and website maintenance services costs to ensure a high-performing website.

4 Benefits of Digital Transformation in Healthcare

Posted on by galaxy-admin

Technology continues to deliver excellence and performance to modern-day businesses. Enterprises globally are keen to adopt technology to scale their business.

Digital transformation results in improved processes, better customer experience, growing revenues, and so on. It enables businesses to stay competitive and relevant.

After the pandemic, the healthcare sector has jumped on the digital bandwagon.

  • Hospitals, pharmaceutical companies, and diagnostic centers have tapped into the digital health market, which is expected to hit 426.9 billion (USD) by 2027.
  • Telemedicine, AI-enabled medical devices, and blockchain electronic healthcare records are all examples of digital transformation in healthcare.
  • Healthcare providers have transformed the way they interact and share the data with service providers, and how they make decisions about treatment plans.

Healthcare institutions and pharmaceutical companies have reaped the benefits of digital transformation to further their businesses.

Here are some of the compelling reasons why healthcare services should seek digital transformation.

1. Improved safety

Ensuring the safety and sanctity of digital medical records is a big concern area for healthcare providers. The digital service providers deliver custom solutions that help reduce human errors and minimize risks. For example:

  • Instant sharing of medical records between doctors and facilities can make the emergency room experience less traumatic.
  • Physicians get easy access to patients’ medical histories in one place makes their work easier and more convenient.

We all know that medical data needs to be extremely secure, and that’s a major reason why so many doctors and hospitals are still reluctant to adopt digital health solutions.

With a carefully crafted digital strategy and transformation, there are minuscule opportunities for hackers to get into your data.

2. Reduced costs and enhanced value

Going digital can reduce your costs on activities including marketing, training programs for employees, and maintaining an IT infrastructure. These savings can be passed on to patients.

Moreso, a company that’s technology-friendly has a higher value vis-a-vis competitors who aren’t. Don’t forget that it could also make you more attractive to investors and lenders.

3. Increased Accuracy

The chances to determine the illness increases exponentially when digital systems are involved. Digital systems and connected devices can host patients’ entire medical records, including lab results, physical exams, even x-rays.

Additionally, dependencies on third parties — like a specialist or lab — for information can be eliminated.

4. Reduced Waiting Times

Digitalization reduces waiting time dramatically. People used to take appointments weeks in advance. However, it is increasingly common for doctors now to operate on a walk-in basis, or even remotely.

This is great news for both patients and providers, who can operate more efficiently as a result.

Some other common benefits digitalization can offer to the healthcare industry:

  • Seamless coordination (between doctor-patient)
  • Automated administrative tasks
  • Access to real-time information
  • Collaborative studies and research
  • Ease of online appointments
  • Improved patient management
  • Supercharged hospital evaluations
  • Improved clinical conclusions

We’ve only touched on a few benefits here. Digital transformation can create far more efficiencies and cost savings. Everything from patient engagement to hospital operations will be changed by digital transformation; it truly is an exciting time to be alive.

Innovation is the key when it comes to digital transformation. The main goal is to streamline physicians’ work, optimize systems, improve patient outcomes, reduce human error, and lower costs through incredible web and mobile experiences.

That said, it can be overwhelming to keep up with the digital transformation of healthcare. It is difficult for healthcare businesses to determine which emerging technologies are worth investing in. It is even hard to get the staff on board with the change.

You need to be flexible and open to taking risks to adapt to the digital age. It is important to let go of old business practices and believe that disruption will bring about big changes.

If you have any questions or comments, feel free to leave them below! If you want to embark on the journey of transformation and take your healthcare business to the next level, fill out this form.

How to Scale on Cloud Computing; Made Easy for You

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“What kind of cloud services do you use?”. 

Cloud services are categorized into Infrastructure-as-a-Service, Platform-as-a-Service, and Software-as-a-Service (IaaS, PaaS, and SaaS). 

The traditional, on-premise deployments require managing your software as well as IT investments. IaaS, such as Google Cloud, Amazon Web Services (AWS), Microsoft Azure provides a pay-as-you-go service for storage, networking, and virtualization. A step further are PaaS options such as Windows Azure, Google Compute Engine, IBM Cloud that also provide services such as hardware and software development. 

SaaS options such as Salesforce, Google Apps, Microsoft Office 365 are at the top of the Cloud Services table. You get an option of subscribing to end-to-end software solutions. 

Cloud Computing drives every little thing in today’s world, including jobs, applications, services, data, and platforms. The cloud is scalable and flexible. It also provides security and control over the data center.

The future of Cloud computing will be a combination of cloud-based software products and on-premises computing. There will be hybrid IT solutions. The shift to public cloud computing is the dominant trend in the industry. This will make cloud technology even bigger going forward.

Currently, cloud computing is dominated by three major players. We all know who they are – Google, Microsoft (Azure), and Amazon (AWS). These cloud computing providers are huge and are rapidly growing. These three did under $30 billion in revenue last quarter. They are heading towards $120 billion in revenue over the next year. Cloud computing is on the growth path for the foreseeable future. 

Scalability is a key driver for cloud migration!

No matter the size of your business, you are always planning to grow. Be it a startup or a successful venture, who doesn’t love to serve more customers, solve more customer problems, and gain profits. Don’t we all get a little starry-eyed when we hear a fairy-tale success story of companies scaling by 200 percent or increasing their team size by a substantial number? 

Scalability here refers to the ability to seamlessly enhance or decrease the compute or storage resources.

Smart and effective scaling requires systems, technology that scale easily. There are two types of scaling. 

Horizontal scaling, or more popularly referred to as scaling out or in signifies the number of resources. On the other hand, Vertical scaling which is also called scaling up or down refers to the power and capability of individual resources.

Cloud technology makes scaling faster, smarter, and more affordable than on-premises servers (on-prem) – by a big margin. Cloud is better for scalability. With on-premise installations, resources for scaling are finite. Opt for the cloud if you want to grow without major tech hiccups along the way.

Coming to the important part!

Scaling in cloud computing is the process of adding or reducing computing power, storage, and network services to meet the workload needs to match your business needs. For example, you own an Ecommerce store and need additional computing capacity on Black Friday, you need to scale up your server capacity to meet the additional traffic to your website. Similarly, if the need for computing power drops every day from 1 am to 5 am local time, your servers must scale down to use fewer resources, costing less money. 

Cloud workloads for computational resources are usually determined by:

  • Front-end traffic (The number of incoming requests)
  • Back-end, load-based (The number of jobs queued in the server) 
  • Back-end, time-based (The length of time jobs have waited in the queue)

Scaling Up & Scaling Out … 

Scaling up and scaling out refer to two dimensions across which resources can be added. To keep the system running smoothly as the user base grows, you have to add more computing power (CPU, RAM) to your existing machine, that is cloud vertical scaling. Or you have to add more machines/servers, that is cloud horizontal scaling.

Horizontal and vertical scaling in the cloud

  • Vertical Scaling is the process of resizing a server to give it supplemental CPUs, memory, or network capacity. With only one server to manage, vertical scaling minimizes operational overhead. The need to distribute the workload and coordinate among multiple servers is gone. Vertical scaling is best for applications that are difficult to distribute. 
  • Horizontal scaling splits the workload across multiple servers working in parallel instead of resizing an application to a bigger server. Applications that can sit within a single machine are well-suited to horizontal scaling. There is little need to coordinate tasks between servers. Front-end applications and microservices can leverage horizontal scaling and adjust the number of servers in use according to the workload demand patterns.

Cloud Autoscaling!

Cloud Autoscaling!

Cloud autoscaling is the process of automatically increasing or decreasing the computational resources delivered to a cloud workload. The benefit of autoscaling is simple – your workload gets exactly the cloud computational resources it requires (no more, no less) at the given time. This reflects sin cost as you pay only for resources you need.

All the major public cloud computing vendors offer autoscaling capabilities:

  • AWS calls the feature Auto Scaling Groups
  • Google Cloud calls the feature Instance Groups
  • Microsoft Azure calls it Virtual Machine Scale Sets

Each of these service providers offers the same core capabilities.

If cloud scaling is not done properly, there are risks. When scaling is applied across many workloads, the stakes go high:

  • Scaling capacity (up or out) beyond actual resource utilization results in overspending on unused infrastructure services. This reflects on cost as well.
  • Scaling capacity (up or out) creates overspend when demand is low, This puts workload performance at risk when traffic spikes

Well, there is always risk involved when things are done improperly, be it getting a coffee or scaling cloud computing. Right from cloud computing, cloud scaling, or autoscaling, everything is quite simple, not intimidating as it seems. 

Galaxy Weblinks has ventured into cloud and security services. With 21 years of experience in IT, we are aware of how deep the waters are. We too are aiming to scale  – help more customers with more technologies and solve more problems. Let’s scale together. Contact us for Cloud Migration and other cloud computing services.

Security in Public Cloud – How to Choose the Right Service Provider

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While considering a public cloud service, you need to keep several important considerations in mind. One of the most important among those is cyber security. The features and capabilities your public cloud service provider employs to keep their networks and services safe and ultimately your data safe.

There are three big players in the game; Amazon Web Services (AWS), Google Cloud Platform (GCP), and Microsoft Azure. All three take their security very seriously because one breach can cause a loss of millions of dollars in penalties, revenue, and reputation.

Here’s what they are offering in terms of cyber security to keep your data safe:

Network and Infrastructure Security

Amazon Web Services (AWS)

  • Network firewalls that allow customers to create private networks and control access to instances or apps
  • Companies also get access to control encryption in transit across AWS services.
  • Connectivity options to enable private or dedicated connections
  • DDoS mitigation
  • Automatic encryption of all traffic between AWS secured facilities

Google Cloud Platform (GCP)

  • Has purpose-built hardware for security. Titan, a custom security chip used to establish a hardware root in GCP servers and peripheral devices.
  • Google also makes its network hardware for improving security. 
  • Multiple layers of physical and logical protection
  • A global network infrastructure that is designed to withstand attacks such as DDoS.
  • There are additional network security capabilities like cloud load balancing and Cloud Armor that can be deployed on the customer level.
  • Several security measures are put in place to secure data in transit. Google encrypts and authenticates data in transit at multiple network layers.

Fun fact: In 2017, the infrastructure absorbed a 2.5 Tbps DDoS, the highest-bandwidth attack reported to date.

Microsoft Azure

  • Microsoft has geographically dispersed data centers that comply with industry standards for security and reliability.
  • Experienced Microsoft operations staff manage, monitor, and administer the Azure data centers.
  • Operations personnel are profiled through a series of background verification checks. And based on those checks Microsoft limits access to applications, systems, and network infrastructure. 
  • Azure Virtual Network resources are protected by cloud-based network security called Azure Firewall. It is a firewall-as-a-service that comes with built-in high availability and unrestricted scalability. It can decrypt outbound traffic, perform security checks and then re-encrypt the traffic.

Identity and Access Control

Amazon Web Services (AWS)

  • AWS Identity and Access Management (IAM) lets you define individual user accounts with permissions across AWS resources.
  • AWS Multi-Factor Authentication for privileged accounts including software-based and hardware-based authenticators. 
  • You can use partner identity systems like Microsoft Active Directory to grant employees and applications federated access to AWS Management Console and service APIs.
  • AWS single sign-on enables organizations to manage user access and permissions to all of their accounts in AWS.
  • Amazon also offers a directory service which lets organizations integrate and federate with corporate directories to reduce administrative overheads and improve end-user experience. 

Google Cloud Platform (GCP)

  • Google Cloud Identity Access Management(IAM) lets administrators authorize people to take action on specific resources, with full control and visibility to manage GCP resources centrally. 
  • Cloud’s IAM provides a unified view into security policy across the entire organization to ease compliance processes for bigger organizations.
  • Google Cloud comes with Cloud Identity, an Identity-as-a-Service(IDaaS) that centrally manages users and groups.
  • Exclusive in its arsenal Google also provides Titan Security Keys that provide cryptographic proof that users are interacting with legitimate services. 
  • There’s also a resource manager, Cloud Resource Manager that provides resource containers like organizations, folders, and projects which let you organize your GCP resources group-wise and hierarchically.

Microsoft Azure

  • For SSO or Single Sign-On, multi-factor authentication, and conditional access to Azure services, corporate networks, on-premise resources, and SaaS applications, Microsoft has Azure Active Directory(AD). 
  • Azure AD comes with secure adaptive access which simplifies access, streamlines control with unified identity management, and ensures compliance with simplified identity governance.

Fun Fact: Microsoft says that with these features, it can help protect users from 99.9% of cyber security attacks.

Data Protection and Encryption

Amazon Web Services (AWS)

  1. Apart from data-in-transit, Amazon also provides a scalable encryption feature for data at rest with its data-at-rest encryption.
  2. Amazon also has flexible key management options including AWS Key Management Service, AWS CloudHSM for hardware-based cryptographic key storage, and encrypted message queues for sensitive data.

Google Cloud Platform (GCP)

  • Google utilizes Confidential Computing to secure data as it is being used. One of the firsts in the line of products that will benefit from Confidential Computing is Confidential VMs. 
  • Google also offers flexible Key management with its Cloud External Key Manager (Cloud EKM).

Microsoft Azure

  • For the key management, Microsoft has Azure Key Vault which helps keep cryptographic keys safe.  
  • Azure Key Vault streamlines the key management process and also gives control of keys to organizations.
  • Security admins can grant and revoke permission to keys as needed.
  • Organizations can use Microsoft information protection and Microsoft Information Governance within Microsoft 365 to protect and govern data.

The security features and capabilities mentioned above for the respective Cloud Service Providers are a testament to the importance of Cyber security in a public cloud. As an organization, all these cloud security features are at your disposal but you need experts to manage your cloud and implement these security features to be able to secure yourself from attacks like DDoS and data breaches. 
Our Cloud experts at Galaxy are here to help you implement and secure Public Clouds in Amazon Web Services, Google Cloud Platform, and Microsoft Azure. Contact us for a free consultation.

5 Reasons Why Angular Is the Best for Enterprise Application Development

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Google’s Angular is an open-source, dynamic, and feature-rich framework. Several enterprises use Angular to build powerful, stable, and large-scale applications. In an interview, Stephen Fluin, Developer Relations Lead at Google, discussed how many Fortune 500 companies have benefited from their Angular enterprise applications.

Google, for example, uses hundreds of Angular applications for internal processes. These enterprise-scale Angular apps are tremendously empowering both their employees and their partners. In this article, you will know about the top Angular framework features that indicate that Angular is the best for enterprise application development.

1. Cohesive Component-Based Architecture

One of the primary reasons why Angular is the future of enterprise-scale applications is its component-based architecture. An Angular web app’s skeleton is made up of components. All Angular apps benefit from a clean API provided by these well-encapsulated components.

Maintainability: Angular’s components are loosely coupled. These components can be easily replaced with desired implementations whenever the app requires the addition of a new feature or changes to an existing feature. As a result, Angular simplifies the upkeep of your enterprise app.

Reusability: Once you’ve created a component with specific functionality, you simply reuse it in all parts that use that functionality. When it comes to developing enterprise applications, the Angular framework’s reusability is the most desired feature. In large applications, Angular’s component-based architecture saves time and ensures consistency.

Contact us to team up with enterprise applications development experts. We can help you build Angular-based modern and faster applications.

2. Use of Typescript

Developers and business owners alike can rest easy, thanks to Angular’s use of the TypeScript programming language, which places a greater emphasis on security. This makes it easier to detect and eliminate errors early in the code writing or maintenance process. It also enables easy debugging of Typescript code directly in the browser or editor. Navigate with ease as well, thanks in part to improved refactoring and autocompletion features.

3. Angular Universal for Enhanced Performance

Angular Universal is an Angular framework service that allows applications to be rendered on a server rather than a client browser. This server-side rendering in Angular can benefit your enterprise application in a variety of ways- 

  • Increases the traffic to your web app
  • Facilitates high search engine ranking. 
  • Reduces the load time 
  • Improves mobile performance 

Angular Universal provides an overall seamless experience to all users of your enterprise application.

4. An Ideal Solution For Businesses

Angular is the first choice for video streaming apps, travel apps, social apps, e-commerce and m-commerce apps, review apps, and weather apps. The framework has powerful features that can be leveraged by enterprises, startups, as well as, small and medium businesses. 

  • Cross-platform – Progressive web apps, native mobile apps, and desktop apps are all examples of cross-platform applications.
  • Performance and speed – code generation, serving app views on servers, and code splitting
  • Productivity – Angular CLI, editor, and IDEs, as well as powerful template syntax.
  • Full development – Save time with unit tests, animation timelines, and ARIA-enabled applications.

Using Angular has a significant benefit for businesses of all sizes.

5.  CLI to simplify the whole development process

One of the main reasons for Angular’s popularity is its effective command-line interface (CLI). The simple, quick commands of Angular CLI help to simplify the entire development process by automating critical processes such as app initialization and configuration. You can add features to your Angular enterprise application in minutes with the help of Angular CLI. It also allows you to run end-to-end testing on individual components as well as the entire software with just a few simple commands.

Conclusion

Because of the Angular framework’s slick tooling and efficient architecture, large companies have chosen it for building apps for internal processes as well as for external users. Angular has a robust ecosystem and strong Google support, making it a dependable framework with no breaking changes. Angular is an excellent framework for developing enterprise web applications, particularly front-end development, because of its stability. Angular is without a doubt the web application framework of the future.

Want to leverage Angular for your enterprise application? Get in touch with us for a free consultation.

About Galaxy Weblinks

We specialize in delivering end-to-end application design & development services and have hands-on experience with Angular, React, Vue, and other top development frameworks. Our back-end and front-end engineers also help in improving security, reliability, and features to make sure your business application is scalable and secure.

How to Estimate the Cost of Software Development?

Posted on by galaxy-admin

Your custom software development partner can help you build a high-performing software solution based on your needs and specifications. 

Choosing the right development partner is a critical decision and so is ensuring that they stick to budgets and timelines. But what is the tentative price of developing a custom web or mobile application? While engaging with several software vendors during the selection process, you will get different pricing from each of them. This makes your task of selecting the right software development company for your custom application very difficult. 

There is no formula to determine the right pricing as each software application is unique. Cheapest isn’t the best option and never pick a vendor purely based on their quote. We have listed a few important considerations that will help you estimate the right price based on your requirements and will also help you in the selection of the right development company. We have also compiled five important questions later in this article to help you in the decision-making. 

Scope and Complexity

The scope and complexity of the software application are the two most important driving factors in determining the cost. Project requirements are directly proportional to the development cost. Feature-rich and complex applications will have a higher development cost. Additional billable hours and costs go towards specialized software skills of the developers, development, testing, and deployment. 

More features and functionalities spell higher costs! These include efforts associated with design UX/UI, third-party integrations, data mapping complexities, etc. For example, if you are looking for social media sign-up functionality for new users instead of a traditional email/password sign-up, the complexity increases as a result of new screens as well as integrations with Facebook, Twitter, LinkedIn, etc. Similarly, features such as payment gateway integrations, data security, real-time instant messaging, etc also add to the complexity and cost of the overall software development. 

Development Time 

Once you have identified features/functionalities needed for your software application, the next step is to determine the development efforts. Do you need to build from scratch or use third-party plugins/solutions that can be integrated? 

Building a custom solution for each feature/functionality will be expensive as it requires coding efforts as well as efforts for testing and bug-fixing. There might already be a ready solution that you can use in your software. The selection of a ready solution will depend on the number of expected users that will be using your application. For example, it will likely be cheaper to integrate an existing third-party live video feature for the learning and development needs of a small organization in comparison to building a custom video player from scratch. However, for an ed-tech company targeting millions of users, it might make more economical sense to develop its live video functionality. 

Separately, the total development cost will also be determined by the urgency of a turnaround. Depending on your deadline and how quickly you plan to develop the application, the total development cost will likely vary. The development vendor will likely need to add additional resources in a short space of time which would require additional planning and project management time. 

Pricing

Once you have narrowed down the complexity as well as time,  the next crucial step is selecting the right development vendor based on their approach as well as their hourly rates to arrive at their final pricing. One important point to remember is that the cheapest quote is not always the best option.

The vendor’s approach to arrive at the final pricing is an important factor to distinguish between several vendors. The best way is to review a few proposals and compare the project plans and time estimates for each phase. Understand the # of hours, resources each vendor is proposing, and then compare their total costs.

Also, never pick a vendor purely based on their hourly rates. These rates depend on the region of the development company. The typical hourly rates for development activities based on regions are – 

  • Asia/Eastern Europe: $15-$30 / hour
  • South America: $30-$45 / hour
  • North America: $80+ / hour

Lastly, most vendors provide support/maintenance services, and their pricing can vary. Look at the monthly support hours each vendor is proposing and at what cost. 

Five questions to help you estimate the cost of software development

Based on the above considerations, here are five important questions for which you need clarity to estimate the software development costs. 

  • How does the software vendor plan the project timelines and phasing? 

(Tip: It is important to be clear on the project scoping from the start. This way it is easier to evaluate and benchmark different vendors. The way any company approaches a project should be transparent, as it helps in defining timelines, resources, and costing.)

  • Do they have expertise across the technology spectrum and do they have experience with similar projects? 

(Tip: Ask about the projects completed across the technologies you are planning for your software application. Also, ask for a few sample projects. Check clutch.co or have a Zoom/Skype call with the references. This will help you evaluate the company’s capabilities and reduce the elements of overruns in terms of time and cost.)

  • In the case of outsourcing, have they worked with clients from your location?

(Tip: Ask them about a few clients that they worked with, in your timezone so that you become comfortable with issues such as time difference, cultural and linguistic barriers.)

  • What will be the pricing model?

(Tip: You should be aware of the various pricing models that the developer can work with – fixed pricing, time & material (T&M), or hybrid. Each pricing model has pros & cons, and selecting the right model will depend on your clarity on planning, scoping, and budgeting. If your project scope is not well defined and subject to change, T&M contracts provide more flexibility and are typically the right choice.)

  • What overhead costs are likely to be incurred as part of the development?

(Tip: Ask them about overhead costs such as third-party licensing and subscription costs, technical support/maintenance, server costs, etc.)

We know how important it is for you to get things right when it comes to custom software development as your business is in question. If you’ve any doubts related to software development and if you need assistance developing one, then feel free to talk to us here.

Cloud Strategy for Companies in a Post-Pandemic World

Posted on by galaxy-admin

Being an early adopter of new technology can often come at a higher cost than it is worth. As a result, businesses all over the world are slow to embrace digital innovation. Many of us were caught off guard by the pandemic, which forced hundreds of millions of workers to seek shelter and essentially move all operations and most daily life online. Not all businesses had the technological tools they needed to deal with these new challenges.

Pre-Covid-19, for example, most businesses had only just begun their cloud-migration journeys. According to Accenture research from 2019, 90 percent of enterprises have “adopted cloud technology in some form.” On average, these businesses only had 20-40% of their workloads in the cloud.

Even the preliminary steps were significant. Technavio, a market research firm, predicted a 7.1% increase in the cloud migration services market before the pandemic hit ($7.1 billion in 2024). This would imply a compound annual growth rate of 24%.

These figures, however, are expected to skyrocket following the pandemic. According to a study conducted after Covid-19’s impact, 87 percent of “global IT decision-makers” believed Covid-19 would cause organizations to accelerate their cloud migration. Businesses must transform numerous processes and functions within their organization by implementing an integrated cloud strategy and embarking on a transformation journey. A “cloud-first strategy” is formed by combining all of these factors.

Why cloud will continue to explode post-COVID

According to another study conducted by a cloud-native logging and security analytics company, up to 81 percent of organizations reported that COVID-19 had accelerated their cloud timelines. Companies plan to move more than 75% of their apps/workloads to the cloud, up by 200 percent. Eighty-six percent of companies consider cloud options when developing new applications, and more than 40 percent choose the cloud as their first choice.

The reasons are well known by this point. Using public clouds eliminates many of the pandemic risks associated with maintaining your own data center, hardware, network, and software. During quarantine, many companies that were not in the cloud encountered issues.

Public cloud providers remove these problems by making everything virtual. During the pandemic, public cloud service providers demonstrated their dependability as well as their ability to scale up quickly. In light of COVID-19-related problems with on-premises systems and a move to remote work, many businesses moved their processing to the cloud.

Three ways you can get more out of your cloud investments

1. Start Me Up (Once More) – BCP in the Cloud

It may appear overwhelming, but to achieve digital transformation, you must initiate a complete cultural shift. Business Continuity Plan or BCP is one area that must be approached with a fresh perspective.

A cloud-first business that operates with an inflexible BCP created at the beginning of the fiscal year – and then forgotten – is the polar opposite of lean and agile. To aid in the mindset shift, you could even retire the term BCP entirely!

With cloud platforms correctly used, plans for fast failover to backup data centres and data backups on tape are not required in any case. Instead, the objective is to identify the best strategies for providing employees with secure access to everything they need while moving from the office to the train to the home to a coffee shop without missing a beat.

While user business continuity is critical, organizations must also ensure data continuity. AWS and other public cloud providers have this down pat, offering data replication across multiple zones and regions.

2. Shine a Light on Cost-Optimization

It may seem obvious but only invest in cloud projects that will help your company achieve its goals. One of the motivators for many organizations to invest in the cloud is to save money. However, this rarely begins smoothly.

Many businesses experience “bill shock” after migrating to the cloud because they failed to put in place safeguards to prevent enthusiastic overuse of AWS accounts and instances. We’ve also seen large organizations turn off everything in AWS, stifling innovation.

The emphasis here should be on establishing a robust set of controls that do not prevent the use of cloud services but rather set boundaries. You can set up alerts and controls when certain quotas are met, such as when a developer spends £500 on AWS time on an experiment.

3. Engage the Boardroom Beasts

Today, technology is a boardroom issue. However, board members who are cloud illiterate can hinder a company’s ability to succeed. The most effective way to overcome this is to ensure that all board members understand, are involved in, and agree with the cloud journey.

As organizations shifted rapidly to remote working, a significant shift to cloud-based platforms and solutions occurred. Many C-suite executives were also compelled to accelerate their cloud migration plans during this time period. 27.5 percent of IT leaders polled in a recent Cloudreach- sponsored IDC study of 200 IT leaders agreed that large-scale cloud migrations were “essential for business survival” in the future.

Conclusion

The first step in a cloud-first strategy is to identify an optimal cloud strategy and execution plan, which is followed by a secure and cost-effective migration and modernization to the cloud. Using the right expertise and cloud data models, it unlocks existing intelligence and insights, and then reimagines business functions to emerge as a stronger innovation enterprise.

All of these elements must be present for businesses to transition from non-agile and capital-intensive infrastructures to cloud-based innovation platforms that are industry-specific.

About Galaxy Weblinks

We specialize in delivering end-to-end software development & testing services. We also offer effective solutions for Cloud support & maintenance to help our global clients with cloud storage, public, private & hybrid application development, among other things. Contact us to speak with our cloud experts.

When to Outsource User Experience Design?

Posted on by galaxy-admin

You will witness how comfortable toddlers and preschoolers are in operating smartphones and tablets.  While it is true that these new-age kids are super smart and quite capable of comfortably learning to play games and run apps on their devices, a lot of credit also goes to the ingenious way the applications have been designed. 

The User Experience designers and developers make complex applications exceptionally simple, appealing, and intuitive. We are living in times where the demand for mobile apps, websites, and other digital products is on the constant rise. People are constantly demanding easy-to-use and effective applications with immaculate User Experience. 

That said, while digital products are becoming a necessity and IT companies are making innumerable applications, there is still a lot left to desire in terms of appealing and responsive UX design. 

Businesses have found that outsourcing the User Experience design and development is an ideal way to get beautiful designs, seamless navigation, and uninterrupted flow. It is also more cost-effective vis-a-vis in-house development. 

A large number of companies entrust professional outsourcing teams with the complete IT development process. This is to reduce cost, minimize risks, and achieve higher efficiency. 

Likewise, UX design tasks also have the scope to be outsourced separately. The process for the same is simple. The company just has to work out a blueprint of the product design and hand it over to the designing firm, which then creates the final product. 

Who should hire outsource UX design teams?

Outsourcing is expensive and it is hard to trust vendors! This was the argument that we used to hear a lot when we started our business over two decades ago. Our transparent processes and open communication channels have helped in addressing these reservations of our clients. 

There are many instances where it makes a lot of sense to opt for outsourcing the UX development. 

If you own a startup, you are probably tight on budget and would not want to invest in a full-fledged team for a one-time task. Along with the designer and developers’ salaries, add the time invested, the supporting manpower required for testing, implementation, etc. Outsourcing designing tasks makes more sense here. 

A similar case goes for Ecommerce enterprises. They work in and around IT but do not specifically have design and development teams for their niche is online selling, not IT development. 

An Ecommerce website design must facilitate a great user experience, making the buying process a breeze for customers. The design of the Ecommerce website is perhaps the most important element. It cannot be neglected, but at the same time, it is an expensive task. Thus, outsourcing Ecommerce design services to a third-party service provider like Galaxy Weblinks serves a great deal of convenience. 

The world of digital UX frameworks changes fast with new trends emerging regularly. Keeping up with everything is a full-time job. At the same time, different industries go through constant shuffles and developments. 

For instance, a B2B company, if opting for in-house designing, must be aware of frameworks like Angular, Vue, and React and their updates. How to use them and what technology fits where. This is an additional burden. When UX design isn’t the bread and butter of your business, keeping up with design and development trends becomes time-consuming, laborious, and inefficient. Instead, the focus should be on things happening in the B2B market.

UI/UX design outsourcing is a good idea as it is an investment, not an expense. The product company can reduce costs and concentrate on the core competencies, enabling rapid business change. 

More advantages – 

  • An outsourced team is a combination of an art director, designer, manager, and graphic designer all in one package. 
  • Design teams come in with the experience and skills needed to build great user experiences. You can expect them to be more progressive and smart with an added advantage of the ideas garnered by their collective minds.
  • You are assured that no matter what, the project delivery will happen on time and within budget. 
  • In the role of a client, you would receive 24/7 service and support. You can even ask for a customized workflow.

When to opt for in-house design teams?

Companies having complicated IT products requiring to be designed sprint by sprint, analyzed, and then designed again can save a lot of money by having an in-house design team. (But, that is not the case with most companies.)

Have an in-house design team instead of outsourcing if:

  • You have an art director, controlling the quality of the design. PMs or team leads can’t handle this. 
  • You have a lot of designing tasks in-house such as creating ad designs, platform designs, making new landing pages. And, these tasks are regular. 
  • You have a strict company policy of working with in-door specialists only. But, even if one department operates on an outsource model, having an in-door designer doesn’t make sense.

You need to pick the best solutions suited for your business. It can be an in-house team or outsource. If you are looking for a reliable partner to outsource the UX/UI design work, Galaxy Weblinks is here for you. Know more about us and our UI/UX design services here

Impact of Design at Every Stage in Your Client Sales Funnel

Posted on by galaxy-admin

Creating a website can be a difficult task. There are numerous design principles to consider, and you must find unique ways to capture and hold users’ attention.

The first impression of your content by a viewer does not have to result in a sale. It’s nice if it does, but your client and even you may be unaware of what your design is doing. Your main goal is to leave a lasting impression.

If done correctly, a website can act as a sort of sales funnel, attracting people to your product or service and convincing them to buy or call for more information. It is critical – and not easy – to create an effective funnel. One that assists you in identifying the right buyer early on and makes purchasing your product a pleasant experience.

This post will help you understand the various steps of building a sales funnel and the role of design in sales funnels.

Understanding sales funnel stages

Each stage of the sales funnel affects the users’ behavior. You must be intimately acquainted with them. Knowing each step allows you to employ tactics to increase the number of people who progress from one step to the next.

This has the potential to have a huge impact on your business.

Assume you double the number of people at two stages of your funnel. You double the number of leads and the percentage of closed customers. This means you’ll get four times as many new customers each month. And one of the most powerful concepts in business is defining and managing your sales funnel.

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1. Awareness

This is the stage at which the prospect learns about your company and what it has to offer. This can happen through social media, word of mouth, Google searches, and so on.

The Role of Design:

Potential customers may become aware of a problem they are experiencing and possible solutions by discovering your product/service. This could become a right-place, right-time scenario in which customers buy what you’re selling right away.

  • Make Use of Strong Branding

Our first piece of advice for creating an effective website is to use consistent branding throughout. You should have a set of colors, fonts, and even shapes that you use regularly as a brand. When developing a website, make sure to keep these elements in mind. Take a look at the screenshots from BusySeed’s website below, for example. As you can see, the website development team has kept the structure, colors, font, and shapes consistent throughout the site. Using your brand’s elements liberally on all pages allows viewers to quickly grasp your brand’s tone and mood. It also makes you more distinguishable.

  • Create Eye-Catching Landing Pages

Landing pages are the pages of a website to which visitors are directed. The term “landing page” has recently evolved from a standalone page to any page that appears in an ad or a Google search. A website can now have multiple landing pages thanks to this new change. If you run an ad for Social Media Management, users will be directed to our social media page, which will serve as a landing page. You get the idea. As a result, any page on the site that will be used as a landing page requires special attention. The landing page should contain all of the information that a customer requires about a product or service.

This is the first step in developing a sales funnel and is critical for capturing and retaining attention. According to many studies, you only have about ten seconds to entice someone to visit your website before they click away to go somewhere else. Your landing pages should clearly state the service or product and include at least one call to action.

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2. Interest

When customers reach the interest stage of the sales funnel, they are conducting research, comparing prices, and considering their options. This is the time to impress them with incredible content that benefits them but does not sell to them.

The Role of Design:

If you push your product or service from the start, you will turn off prospects and drive them away. The goal is to establish your expertise, assist the consumer in making an informed decision, and offer to assist them in any way you can.

  • Make Navigation Easier and More Convenient

Once you’ve gotten your potential customers into the sales funnel, it’s time to keep them there. How are you able to do this? This is a critical step in the website development process. It is up to you and your team to make the sales funnel a place where prospects want to go. One method is to provide easy-to-use navigation. Always include a header (or a menu on mobile) that links to your site’s other pages. Organize things into subpages to keep the header free of clutter. 

As an example, take a look at our screenshot. Subpages keep the header from being too busy, making it more user-friendly.

  • Visuals are a must

What is the best way to get people’s attention? Visuals! When creating a website, try to incorporate as many visuals as possible (without it being overwhelming). People are initially drawn in by the visuals and then stick around for the text. People enjoy watching videos. They always generate a lot of interest, whether on a website or as a social media post. 

Make use of videos whenever possible! Of course, we have photographs. Make certain that the images you use are consistent with your brand and that they demonstrate diversity. Remember that smiling faces make your brand more approachable! Icons, slideshow images, logos, and call-to-action buttons are also excellent visuals to use when designing a website.

All of these factors will assist you in attracting customers and keeping them on your site long enough for the sales funnel to begin working.

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3. Decision

When a prospect reaches this stage of the sales funnel, he or she is ready to buy.

Because he or she may be considering two or three options — hopefully, including you — now is the time to make the most irresistible offer you can (packages, options, free shipping, discount) so that they do not hesitate any longer and purchase your product or service.

The Role of Design:

  • Remove all distractions.

Having too many distractions is one of the most common design flaws in sales funnels. Consider removing distracting features such as sidebars, excessive links, top navigation, or even too many images if your sales page or pages are on a larger website.

People make snap decisions. The quality of both the content and the design influences whether or not they stay on a website for more than a few seconds. Within this page or section of the funnel, there should be only one clear message.

Here’s a simple example from Wishpond, where they ask visitors for their contact information in exchange for a digital resource:

  • What action do you want your visitors to take next?
  • Are the next steps obvious?
  • Are there any extraneous elements that could confuse visitors or divert them from the next steps?

Getting rid of distractions is essential for effective funneling!

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4. Action

That is the ultimate point in the sales funnel. By purchasing your product or service, the prospect becomes a customer of your company. It is critical to note that there may be additional stages to your sales funnel. Your interaction with the customer must extend beyond the purchase.

Now you must focus on customer retention by expressing gratitude for the purchase, inviting the customer to provide feedback, making your brand available for support, and so on.

The Role of Design:

  • Make it Easy For Consumers to Complete the Goal

The final stage of the sales funnel is to get the customer to complete a task. Filling out a lead form, contacting you directly, purchasing a product, or downloading an app/content are all examples of this. Whatever your goal is, it must be simple for customers to achieve. Make all your forms user-friendly and short. Have several points of contact. Make the checkout process as simple as possible. Make the app/content available for download directly from that page. 

Do everything in your power to keep things simple and inviting to achieve your desired result. The less time-consuming and complex a task is, the more likely it is that it will be completed. Make sure to use buttons to link to the goal pages so customers don’t have to search for them.

Netflix requests your payment method after the free trial period. You have several payment options, including gift code, credit card, and PayPal. There is a reminder on this page that you can cancel at any time.

Conclusion

Your viewers are eager to hear what story you can entice them to listen to, just as you would be less likely to go see a movie based on a text-only description rather than a full-color poster or trailer.

Many digital marketing strategies rely on sales funnels. When formatting and designing landing pages or websites in this day and age of internet buying and selling, there are numerous factors to consider.

To convert the most visitors, you must break down customer barriers while remaining true to your clear messaging. You only have a few seconds to make a big impression online, so use these funneling design tips to make the most of them!

Contact us if you are at the first step of creating an effective sales funnel by designing an attractive website or application. 

About Galaxy Weblinks

We specialize in delivering end-to-end software design & development services. Our UI/UX designers are creative problem-solvers with a decade of experience in all facets of digital and interactive design. We create compelling and human-focused experiences delivered through clean, and minimalist UI.